

Transparent,
bundled pricing
Transparent,
bundled pricing
No variable pricing
No variable pricing
No rush fees
No rush fees
No surprises
No surprises
Roofing
also for
Real Estate
Others

PAY-AS-YOU-GO · YOUR LIST
Score your records
Bring your own list. Betty scores every record on likelihood to convert. Credits never expire.
$0.54/record

FRESH · THE DATA ROW
Find Opportunities
Qualified, roof-verified opportunities we surface for you — the base every channel builds on.
$1.79/opportunity

NEIGHBORHOOD HALO
HALO
Win one roof, then target the affordable homeowners in the surrounding halo.
$4.50/opportunity

TERRITORY PLANNING · PER ZIP
Zip Analyzer
Map demand and saturation at ZIP resolution before you spend a dollar on a market.
$12/ZIP
Add a delivery channel
layer onto records or opportunities
Add-ons don't replace your data — they activate it. Pick how you want to reach the homeowner, and the price stays fixed and all-in.

SEQUENCES · DIRECT MAIL
Direct Mail
Turn any list into print-ready mailers, addressed and primed for the campaign.
$4.50/ opportunity

SEQUENCES · DIGITAL
Direct-to-Home Ads
Activate the same homeowners as digital audiences for direct-to-home ads.
$0.98/ opportunity

SEQUENCES· FULL FUNNEL
Mail + Ads Bundle
Reach every homeowner by mail and digital — the most complete coverage, for less.
$5.50/ opportunity
Questions from Industry Leaders
How is this different from buying leads?
Lead services sell you homeowners who are already shopping — usually the same ones sold to four or five other contractors. Reworked.ai finds roofs that need work but aren't shopping yet, so you're often the only call. And at $1.79 per opportunity versus $150–300 per shared lead, the math isn't close.
Do I need a marketing team or any tech skills?
No. Pick a ZIP or drop a pin on a jobsite, and you get a prioritized list of the roofs that need work. Want to reach them? Launch a two-touch mail sequence in a couple of clicks. It's built for roofers, not marketers.
How accurate is the property data?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
Does this work for insurance claims and storm work?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
How do you know which roofs actually need work?
We utilize high-resolution aerial imagery to identify roof damage, age indicators, missing shingles, and wear patterns in real-time. This collaboration gives us current roof condition rather than outdated public records, ensuring you're targeting homes with verified, current roofing needs.
How do you determine if homeowners can afford roof work?
Our AI analyzes demographic and financial indicators including income levels, home values, credit indicators, and historical spending patterns to predict which homeowners have both the means and propensity to invest in roof replacement or major repairs.
Is direct mail still effective for roofing businesses?
Absolutely! Roofing is a high-consideration purchase where homeowners want to research contractors. Direct mail gives you a physical presence in their decision-making process and works especially well when combined with digital follow-up campaigns.
Show more
Roofing
also for
Real Estate
Others

PAY-AS-YOU-GO · YOUR LIST
Score your records
Bring your own list. Betty scores every record on likelihood to convert. Credits never expire.
$0.54/record

FRESH · THE DATA ROW
Find Opportunities
Qualified, roof-verified opportunities we surface for you — the base every channel builds on.
$1.79/opportunity

NEIGHBORHOOD HALO
HALO
Win one roof, then target the affordable homeowners in the surrounding halo.
$4.50/opportunity

TERRITORY PLANNING · PER ZIP
Zip Analyzer
Map demand and saturation at ZIP resolution before you spend a dollar on a market.
$12/ZIP
Add a delivery channel
layer onto records or opportunities
Add-ons don't replace your data — they activate it. Pick how you want to reach the homeowner, and the price stays fixed and all-in.

SEQUENCES · DIRECT MAIL
Direct Mail
Turn any list into print-ready mailers, addressed and primed for the campaign.
$4.50/ opportunity

SEQUENCES · DIGITAL
Direct-to-Home Ads
Activate the same homeowners as digital audiences for direct-to-home ads.
$0.98/ opportunity

SEQUENCES· FULL FUNNEL
Mail + Ads Bundle
Reach every homeowner by mail and digital — the most complete coverage, for less.
$5.50/ opportunity
Questions from Industry
Leaders
How is this different from buying leads?
Lead services sell you homeowners who are already shopping — usually the same ones sold to four or five other contractors. Reworked.ai finds roofs that need work but aren't shopping yet, so you're often the only call. And at $1.79 per opportunity versus $150–300 per shared lead, the math isn't close.
Do I need a marketing team or any tech skills?
No. Pick a ZIP or drop a pin on a jobsite, and you get a prioritized list of the roofs that need work. Want to reach them? Launch a two-touch mail sequence in a couple of clicks. It's built for roofers, not marketers.
How accurate is the property data?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
Does this work for insurance claims and storm work?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
How do you know which roofs actually need work?
We utilize high-resolution aerial imagery to identify roof damage, age indicators, missing shingles, and wear patterns in real-time. This collaboration gives us current roof condition rather than outdated public records, ensuring you're targeting homes with verified, current roofing needs.
How do you determine if homeowners can afford roof work?
Our AI analyzes demographic and financial indicators including income levels, home values, credit indicators, and historical spending patterns to predict which homeowners have both the means and propensity to invest in roof replacement or major repairs.
Is direct mail still effective for roofing businesses?
Absolutely! Roofing is a high-consideration purchase where homeowners want to research contractors. Direct mail gives you a physical presence in their decision-making process and works especially well when combined with digital follow-up campaigns.
Show more
Roofing
also for
Real Estate
Others

PAY-AS-YOU-GO · YOUR LIST
Score your records
Bring your own list. Betty scores every record on likelihood to convert. Credits never expire.
$0.54/record

FRESH · THE DATA ROW
Find Opportunities
Qualified, roof-verified opportunities we surface for you — the base every channel builds on.
$1.79/opportunity

NEIGHBORHOOD HALO
HALO
Win one roof, then target the affordable homeowners in the surrounding halo.
$4.50/opportunity

TERRITORY PLANNING · PER ZIP
Zip Analyzer
Map demand and saturation at ZIP resolution before you spend a dollar on a market.
$12/ZIP
Add a delivery channel
layer onto records or opportunities
Add-ons don't replace your data — they activate it. Pick how you want to reach the homeowner, and the price stays fixed and all-in.

SEQUENCES · DIRECT MAIL
Direct Mail
Turn any list into print-ready mailers, addressed and primed for the campaign.
$4.50/ opportunity

SEQUENCES · DIGITAL
Direct-to-Home Ads
Activate the same homeowners as digital audiences for direct-to-home ads.
$0.98/ opportunity

SEQUENCES· FULL FUNNEL
Mail + Ads Bundle
Reach every homeowner by mail and digital — the most complete coverage, for less.
$5.50/ opportunity
Questions from Industry
Leaders
How is this different from buying leads?
Lead services sell you homeowners who are already shopping — usually the same ones sold to four or five other contractors. Reworked.ai finds roofs that need work but aren't shopping yet, so you're often the only call. And at $1.79 per opportunity versus $150–300 per shared lead, the math isn't close.
Do I need a marketing team or any tech skills?
No. Pick a ZIP or drop a pin on a jobsite, and you get a prioritized list of the roofs that need work. Want to reach them? Launch a two-touch mail sequence in a couple of clicks. It's built for roofers, not marketers.
How accurate is the property data?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
Does this work for insurance claims and storm work?
Roof condition is read from Eagleview aircraft-mounted aerial imagery at 3-5 inch resolution — the same imagery used across the insurance industry. Homeowner propensity is modeled from 50+ demographic and behavioral signals.
How do you know which roofs actually need work?
We utilize high-resolution aerial imagery to identify roof damage, age indicators, missing shingles, and wear patterns in real-time. This collaboration gives us current roof condition rather than outdated public records, ensuring you're targeting homes with verified, current roofing needs.
How do you determine if homeowners can afford roof work?
Our AI analyzes demographic and financial indicators including income levels, home values, credit indicators, and historical spending patterns to predict which homeowners have both the means and propensity to invest in roof replacement or major repairs.
Is direct mail still effective for roofing businesses?
Absolutely! Roofing is a high-consideration purchase where homeowners want to research contractors. Direct mail gives you a physical presence in their decision-making process and works especially well when combined with digital follow-up campaigns.
Show more

Start using World Class
Roofing Intelligence
500+ roofing contractors are already using breakthrough
intelligence. Join the leaders


Start Now
Book a demo
© 2026 Reworked AI. All rights reserved.
© 2026 Reworked AI. All rights reserved.
© 2026 Reworked AI. All rights reserved.

Start using World Class
Roofing Intelligence
500+ roofing contractors are already using breakthrough
intelligence. Join the leaders


Start Now
Book a demo
© 2026 Reworked AI. All rights reserved.
Sign in
Start for free



