Paying $30-150 per PPC lead that rarely converts
Most roofing companies pay $150-$300 per lead from sources like HomeAdvisor where homeowners are price-shopping multiple contractors, making conversion rates extremely low.
Pursuing leads that have already converted with another contractor
By the time you follow up on leads, prospects have often already hired competitors who responded faster while your crews were busy on jobs.
Wasting thousands of dollars on waste
Lead generation companies sell the same lead to 3-5 contractors, creating bidding wars and wasting your budget on prospects who were never serious buyers.
Zero visibility into why leads are qualified or how they're targeted
Most lead sources provide no insight into how leads are qualified or whether prospects can afford your services, leaving you blind to poor conversion rates.
Sales teams chasing homeowners who can't afford roof work
Many leads come from homeowners still researching options or hoping for insurance coverage rather than ready-to-buy prospects with actual roofing problems.
Purchasing would-never-convert leads with no capability to convert
Low-cost leads are often worthless contacts that drain your sales team's time and energy without generating any actual revenue.
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Advanced Roof Analysis
EagleView's cutting-edge aerial technology identifies damage, age, and urgency across the entire United States
Predictive Homeowner Intelligence
Proprietary AI analyzes thousands of signals to predict who will actually buy and can buy – identifying prime opportunities
Market Opportunity Mapping
Breakthrough geographic intelligence reveals neighborhoods where roof problems meet buying power
When Betty identifies a perfect opportunity, you get more than just contact information – you get complete property intelligence powered by industry-leading aerial imagery.
Traditional Approach
$30-150 per lead
Generic contact databases
No roof information
80%+ waste on unqualified prospects
Black box targeting
Betty Intelligence
$1.49 per opportunity
AI-powered homeowner analysis
Complete roof intelligence report
Verified need + propensity + roof specs
Owner Propensity + EagleView Roof Data
500+ roofing contractors are already using breakthrough
intelligence. Join the leaders
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